September 2020 08
Who’s having the last laugh now?
Posted By : andycheetham

Who’s having the last laugh now? I’ve always loved this saying and it’s various versions. He who laughs last laughs longest, or having the last laugh. There’s something about the mindset of the entrepreneur who

May 2020 07
Home office setup
Posted By : andycheetham
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Since we’re all working from home now, a good home office setup matters. Thankfully I have a room in my home which is ideal as a home office. Get somewhere out of the way Find

January 2020 22
Business Bank Accounts
Posted By : andycheetham
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Oh my god! Opening a business bank account has always been tedious. So when my Son and I launched our new marketing agency (www.developingbrands.co.uk) we contacted Yorkshire bank, thought I’d give them a try.  Actually

November 2019 28
Franchise Staff Recruitment
Posted By : andycheetham
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Franchise Staff Recruitment has now got easier. Finding the right people to help you on your franchising journey is a constant challenge that many of Lime Licensing Groups clients struggle with. Good people are hard

August 2019 07
7 steps to a free marketing plan
Posted By : andycheetham
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Franchise owners, just like non franchise owners need to apply sound small business skills to what they are doing. A common statement I hear is that marketing is too expensive. #Rubbish. If you’re a local

April 2019 09
Franchise Seminars & The Paparazzi
Posted By : andycheetham
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Actually I do like the franchise media and over many years now have some lovely friendships in place. Last week I was speaking at the International Franchise Exhibition delivering one of my franchise seminars. It

March 2019 06
Important tips when buying a franchise resale
Posted By : andycheetham
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Let’s assume you’re in the market for a small ongoing concern costing around £25k Is the seller cashing out for genuine reasons? Get that question answered first and foremost. You have to know why it’s

March 2019 01
International Franchise Show 2019
Posted By : andycheetham
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Excel Centre 5th & 6th April I’ll be working on Lime Licensing Groups stand which is No. 782 located by the seminar theatre dedicated to franchise suppliers. Come and have a listen to my seminar

February 2019 13
Why a great slogan is one of your best business assets.
Posted By : andycheetham
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“Open 23.5 hours per day”. What does that say to you? I forget where I saw it but it was decades ago and I still remember it today. Choosing a great slogan gives customers a

February 2019 01
The problem with side gigs
Posted By : andycheetham
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It’s the first of February and in my industry at least January is always a mental month. Despite that I have managed to keep improving the two sites I’m experimenting with. Both are getting better